Prompt · Customer Success

Win-Back Campaign Sequence

Writes a 4-touch win-back email sequence for churned customers with escalating offers.

Have ready: Provide top churn reasons and any win-back offer details

Fill in · 6 fields

product name6 monthstop churn reasons2-3 specific product improvementsindustry/sizeoffer details

Your prompt

Write a 4-email win-back sequence for customers who churned from [product name] in the last [6 months]. Reasons they left: [top churn reasons]. Each email should be under 150 words with a distinct angle: Email 1 (day 0): we miss you + what's new since you left, referencing [2-3 specific product improvements]. Email 2 (day 7): a customer story from a similar company [industry/size] that came back. Email 3 (day 14): a concrete incentive [offer details] with a deadline. Email 4 (day 30): the breakup email, honest, door-open, with a one-question survey. Include subject lines for each. Tone should be human and confident, never desperate. Then suggest how to segment this list so the offer matches the churn reason.

Paste it into Muse or any assistant. Blank fields stay as [brackets].

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