Prompt · Strategy

Second-Order Effects

Maps how customers, competitors, and your team will react to a decision, and where it could backfire.

Have ready: Describe the decision you are about to make

Fill in · 2 fields

describe the decisionyour company

Your prompt

Map the second- and third-order effects of this decision: [describe the decision] at [your company]. First order: the intended result. Second order: how customers, competitors, and the team will REACT to it - be specific about incentives, not vibes. Third order: what those reactions cause 6-12 months out. Flag the 2 effects most likely to surprise me and the 1 effect that could turn this good decision into a bad outcome. End with the guardrail or tripwire I should set up to catch it early.

Paste it into Muse or any assistant. Blank fields stay as [brackets].

More like this

Trade-off Forcer

The Adjacency Map

Strategy Narrative Builder

Defensive Playbook

Annual Review Synthesizer

Launch Kill Criteria