Prompt · Sales

One-Liner Tester

Sharpens your value proposition into five 12-word one-liners and stress-tests them against your ICP.

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your productideal customer profileoutcomedifferentiatorbuyer persona

Your prompt

I sell [your product] to [ideal customer profile]. The core outcome we deliver is [outcome], and we do it differently by [differentiator]. Write 5 one-liner value propositions, each 12 words or fewer, each emphasizing a different angle: cost saved, time saved, risk removed, revenue gained, and status/ease. Then act as a skeptical [buyer persona] and poke holes in each one (what sounds like hype, what is unclear). Finally, rewrite the strongest one into a final version and give me 3 places I should use it this week (email signature, LinkedIn headline, call opener).

Paste it into Muse or any assistant. Blank fields stay as [brackets].

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