Prompt · Marketing

Messaging House

Builds the full messaging hierarchy: roof, pillars, proof.

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brand/productaudiencestat

Your prompt

Build a messaging house for [brand/product], audience [audience]. Roof: the single overarching message (under 12 words). Pillars: 3 supporting messages, each with 2 proof points (stats, quotes, or facts, use [stat] placeholders where I need to fill real numbers). Foundation: audience truths (3 pains, 3 aspirations in their words). Then show me how the roof message flexes into: a homepage headline, a 30-second elevator pitch, and a tweet. Keep every line jargon-free.

Paste it into Muse or any assistant. Blank fields stay as [brackets].

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