Prompt · Marketing

Crisis Response Draft

A calm, credible public response when marketing goes wrong.

Fill in · 4 fields

brandcrisis: negative review wave / ad backlash / outage affecting customersfactsconstraints

Your prompt

Draft a public response for [brand] addressing [crisis: negative review wave / ad backlash / outage affecting customers]. Facts I can state: [facts]. Things I must not claim: [constraints]. Deliver: a 120-word holding statement for social, a longer 250-word version for the blog/email, and 3 approved one-line replies to angry comments. Tone: accountable, specific, no corporate filler like 'we take this seriously'. Then list 2 things I should do in the next 24 hours beyond publishing this.

Paste it into Muse or any assistant. Blank fields stay as [brackets].

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