# Variafy Muse connector

From musedirectory.ai, the independent directory of Meta Muse connectors. Not affiliated with Meta.

## Variafy

Monitor Meta ad campaigns, spending and results from your AI assistant with preview before changes

- Record: https://musedirectory.ai/connector/variafy
- Category: Marketing & Ads
- Developer: Denys Volynskyi (https://www.variafy.com)
- Muse status: Extra setup. Not in Muse's Connectors list yet. Muse can still use it: its page gives you a request to paste into Muse.
- Health: Working, sign-in needed, 58ms, checked 2026-10-29T12:31:04Z
- Endpoint: https://www.variafy.com/mcp
- Auth: Sign in with your account; Pricing: unknown
- Screening: Screened, no issues found (2026-10-29T05:26:06Z)
- Source: Found in the official MCP Registry (com.variafy/variafy) https://registry.modelcontextprotocol.io/v0/servers?search=com.variafy%2Fvariafy

Connects to Meta ads to show campaign performance, identify wasted spend, and manage campaigns. Changes are previewed before applying. Requires Meta ad account access via OAuth.

Example request: "Show me which of my Meta ad campaigns are underperforming and wasting budget"

How to connect: Variafy is not in Muse's Connectors list yet, and it needs you to sign in with your Variafy account. Apps that need this kind of sign-in usually cannot be used from a Muse chat yet. Follow it here and we will tell you when it reaches Muse.

Screening checks:
- MCP handshake: pass (Requires sign-in (publishes OAuth metadata))
- Domain against threat feeds (Cloudflare security DNS): pass (www.variafy.com not flagged)
- Published packages against the OSV malicious-package database: n/a (No npm or PyPI package published)
- Hidden instructions or invisible characters in tool text: n/a (Tools are behind sign-in)
- Inputs asking for passwords, card numbers or seed phrases: n/a (Tools are behind sign-in)
- Domain and redirects: pass (Domain registered 113 days ago)
- AI review of purpose and tool behavior: pass (No concerns)